Gathering Demographic Information On Your Voters
Relatively easy to use, especially if you are using a geographic location. Easy to create maps to use in your pitch and project.
Gather information from the Census, American Community Survey, Current Population Survey, and more. Replaces American FactFinder, if you were familiar with that tool. Only goes back to 2000.
Community within a Geographic Location
Microdata from the Census
Lets you break census data down in different ways than is presented in the main census tables - which lets you isolate statistics for a population within a geographic location. Does not contain voting information.
How to use MicroData
How to guides from the Census page.
Voting Information - Before 2000 or Smaller Than County Level
For general historical voting trends, look for the publication "Congressional Elections and the American Electorate: 1978–2014" available on that page. If you are interested in a particular year, you can click on Publications and then choose from a timeline to see what information is available in report form for that year.
To get into your community's voting profile before 2000 (2000-2018 available in PolicyMap), check out the Tables. They have voting information by Congressional Districts. To get to older data, click on the View All Voting Data Tables button.